True Womance
- Creative Fields Branding, Digital Design
- True Womance
- 2014
Working with Erik Hallgren, we were tasked with rebranding and redesigning the online magazine True Womance. Our approach was to embrace a ‘zine feel, while putting the emphasis on content. We minimised interface as much as possible to put the emphasis on stories with big photos, large type to increase readability and little playful elements to give the site its own look and feel.